India Leads Meta AI Usage

India Becomes Largest Market for Meta AI Usage: Mark Zuckerberg

New Delhi: Meta Founder and CEO Mark Zuckerberg has announced that India has emerged as the largest market for Meta’s artificial intelligence (AI) usage. In the Q2 earnings call with analysts, Zuckerberg highlighted the particularly promising retention and engagement signs seen on WhatsApp, coinciding with India’s dominance in Meta AI usage.

Meta AI Now Available in Hindi

Meta AI, Meta’s advanced AI assistant, is now available in Hindi and six other new languages, marking a significant expansion. Alongside Hindi and Hindi-romanized script, the AI assistant supports French, German, Italian, Portuguese, and Spanish. This multilingual capability allows users to interact with Meta AI across various platforms including WhatsApp, Instagram, Messenger, and Facebook. Meta has plans to introduce more languages soon, broadening the accessibility and usability of their AI services.

Impressive Financial Performance

Meta posted a robust financial performance for Q2, with a revenue of $39.1 billion, reflecting a 22 percent year-on-year increase. Zuckerberg emphasized the growing use of Meta AI across over 20 countries and eight languages. In the US, new features like Imagine Edit are being rolled out, allowing users to edit images generated with Meta AI, enhancing the creative potential of the platform.

Enhanced Engagement and New Features

Zuckerberg noted the ongoing growth and deepening engagement of the Threads community as new features are introduced and content recommendation systems are improved. He expressed confidence that Meta AI is on track to become the most widely used AI assistant by the end of the year.

AI Studio Launch

A pivotal aspect of Meta’s vision is not only creating a single AI but enabling a multitude of people to create their own AIs. To this end, Meta launched AI Studio, a platform that allows anyone to create AIs for interaction across Meta’s apps. This initiative aims to democratize AI creation, fostering innovation and personalized AI experiences for users worldwide.

India’s Pivotal Role in Meta AI

India’s significant role in Meta AI’s growth is a testament to the country’s rapid adoption of technology and digital transformation. The vast user base and diverse linguistic landscape in India have made it a critical market for Meta’s AI endeavors. The introduction of Meta AI in Hindi and other languages is a strategic move to cater to this diverse audience, enhancing user engagement and satisfaction.

Future Prospects

Meta’s commitment to expanding AI capabilities and language support is set to revolutionize user interactions across its platforms. As Meta AI continues to evolve, the company aims to provide more intuitive and creative tools for users, fostering a more connected and engaged global community.

The launch of AI Studio is particularly noteworthy, as it opens up new avenues for users to create and customize their own AI assistants. This move aligns with Meta’s broader vision of empowering users and democratizing access to advanced AI technologies.

Conclusion

India’s emergence as the largest market for Meta AI usage underscores the country’s pivotal role in the global technology landscape. With the expansion of Meta AI’s language capabilities and the introduction of innovative features like Imagine Edit and AI Studio, Meta is poised to enhance user engagement and creativity across its platforms. As Meta AI continues to gain traction, it is set to become an indispensable tool for millions of users worldwide.

India has become the largest market in terms of usage for Meta AI, the artificial intelligence (AI) chatbot from Facebook parent Meta, chief financial officer Susan Li said on the company’s earnings conference call on Thursday.